Generates revenue by selling home-improvement, garden, and automotive products through physical retail branches and an e-commerce marketplace, and by selling home-furnishing and interior-design products through dedicated home design retail chains.
Geographic Exposure
IsraelN/A
Revenue Drivers
Home improvement & auto retail stores
Sells DIY, garden, and automotive products via ACE/Auto Depot branches.
PERIPHERAL0%
Home design furniture retail
Sells furniture, home accessories, coverings, and lighting via home design chains.
PERIPHERAL0%
Online home improvement marketplace
Sells home-improvement and auto products via e-commerce and third-party marketplace.
PERIPHERAL0%
End Markets
Households and DIY consumers
Home renovators and homeowners
Garden/outdoor shoppers
Car owners and vehicle maintenance customers
Home furnishing and interior design shoppers
Specializations
ACE brand franchise licensingMarketplace (third-party sellers) modelIn-house custom closets and furniture production (Spez)In-house upholstery workshop for furnitureDedicated logistics center supporting home design retailMulti-brand retail network management
Activities
Brick-and-mortar retail operations
E-commerce retail and marketplace operations
Sourcing, importing and merchandising
In-house furniture/closet manufacturing for internal channels
