Generates revenue by operating and managing a network of hotels, selling room nights and hospitality packages. Additional revenue comes from on-property food & beverage and other ancillary guest services.
Geographic Exposure
Eilat area (Israel)51.41%
Other areas of Israel48.59%
Revenue Drivers
Room accommodation revenue
Hotel room nights and lodging components of hospitality packages
CORE66%
Food and beverage revenue
Restaurants, dining rooms, bars, and package meal components
CORE28%
Other hospitality income
Spa, rentals, entertainment, sports services, and other ancillary income
PERIPHERAL6%
End Markets
Domestic leisure travelers (FIT)
Inbound international tourists
Group travel and tour groups
Business travelers
Conferences and events organizers
Specializations
Aluma international hotel brandLong-term hotel lease and operation agreementsHotel acquisitions and redevelopment projectsHotel renovations and asset upgradesHilton and Marriott marketing/franchise agreementsSpa and wellness complexes+1 more
Activities
Hotel ownership/leasehold development
Hotel management and operations
Food & beverage operations
Sales, marketing and distribution (direct and via agents/brand platforms)
